| Strategy | Address
| Introductory Paragraph | Mission
| History
& Accomplishments |
| Need
| Vision
| Other
Funders & Costs | Timeline
& Leadership | Closing
& Salutation |
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| Strategy |
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A growing number of major foundations ask potential
grant recipients to first submit a two-page letter of inquiry before receiving
an invitation to submit a full proposal. The inquiry letter prevents nonprofit
organizations from spending an excessive amount of time assembling application
material for unlikely projects. On the other end of the funding process,
foundation staff can quickly scan letters for appropriate projects and
only request additional information when funding is a strong possibility.
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For a grantwriter, letters of inquiry provide a
valuable method for testing project ideas with potential funding sources.
Remember however that you must research the foundation's priorities first.
Respect the funding source's stated preferences for geographic region,
type of grant, and program areas. Rejection notification arrives quickly
when your project is clearly unsuitable. Your letter should establish a
connection between your project's goals and the foundation's philanthropic
interests.
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The secret to a successful letter of inquiry is
condense, condense, condense. With only two pages of text, each sentence
must be scrutinized when editing. Focus on detail, clarity, and conciseness.
But also remember to convey passion for the project.
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July 15, 2000
Mr. John Jones, Program Officer
The Brunner Foundation
8000 Fantasy Lane
Wealthville, CA 90000
Dear Mr. Jones: |
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Timing: Ideally, prospective foundations
should be identified well in advance of your project start date. For example,
perhaps your research indicates that the Brunner Foundation has three grant
deadlines: February 1, June 1, October 1. With the July 15th date above,
the nonprofit waited long enough past the June 1st deadline to allow the
previous round of funding applications to be processed. With two and a
half months until the next October 1 deadline, foundation staff have ample
time to request a full proposal, and the grantwriter has time to prepare
that lengthier submission.
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Contact Person: Your research should
identify the appropriate foundation officer for submissions in your target
funding category or program area. Small family foundations often ask that
submissions be sent directly to the foundation president or board chair.
If you are relying on an older annual report or publication, call the foundation
to doublecheck that the officer is still on staff. If the nonprofit executive
signing your letter of inquiry has cultivated the foundation officer by
phone or in person, then a first name can be used in the greeting.
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Mailing: Letters of inquiry should
be sent through regular first-class mail. Recently, several foundations
have expressed annoyance with the huge volume of high-cost overnight delivery
services used for last-minute submissions.
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We take pleasure in requesting support for Healthy
Haven's facility expansion, which will increase social service program
space and construct 36 units of permanent, affordable housing for mentally
ill adults. Healthy Haven seeks a grant of $40,000, payable over two years,
from the Brunner Foundation. The first payment of $20,000 will be applied
toward hard construction costs of the ground floor homeless services department.
The second payment of $20,000 will be used for furniture and fixtures to
prepare the building for occupancy.
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Synopsis: The first paragraph should provide
a synopsis of the project and the requested funding amount. Assume that
the foundation staff will use this paragraph as the project summary on
internal documents. Whenever possible, quantify project services, such
as the number of participants who will be served or the number of housing
units to be built.
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Impact: Focus on philanthropic needs rather
than institutional needs. The example above identifies the target population
of mentally ill adults. Even if you seek funding for a new database system
or renovated administrative office, emphasize how improved efficiency will
impact vital services for people in need or allow improved advocacy on
social issues.
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Positive: Use the verb tense will
to describe anticipated project accomplishments. The conditional sentence
structure If we receive the grant, then we could double our floor space
conveys less authority and certainty that a definitive statement: A
Brunner Foundation grant will fund 8,000 square feet of a new vocational
training center.
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Ownership: Because this sample letter has
a double signature, the pronoun "we" is used. For small orgranizations,
referring to the institution as "our program" rather than "the program"
often seems more natural and compassionate.
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Gift Terms: For large grants, suggest
logical payment periods. In the example, half the grant would be needed
within a year for construction start-up, but the other grant monies can
be deferred until external construction is finished. Multiple-year grants
are sometimes easier for foundations to incorporate into their overall
funding parameters. The payments also allow additional opportunities for
the nonprofit to cultivate the foundation with thoughtful thank you letters
and project updates.
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© Grantproposal.com 2000
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